# Start here: dressing better with zero interest in fashion

> You don't need to care about fashion. You need a system.

## The five rules

1. **Fit beats everything.** A $15 tee that fits looks better than a $150 one that doesn't. Shoulder seams sit on your shoulders, and hems end mid-fly.
2. **Fewer colors, more navy.** Navy, white, grey, olive, beige and brown all go with each other. Build from those and every piece matches every other piece.
3. **One formula per situation.** Figure out once what you wear to the office, on a date and at a wedding. Then stop thinking about it.
4. **Clean shoes, plain clothes.** No big logos, no distressing, no chunky gym sneakers with jeans. Plain always looks more expensive.
5. **Replace, don't accumulate.** When the tee's collar ripples, replace it. A small wardrobe in good shape beats a big one full of tired pieces.

## Common questions

### How can I dress better if I have no interest in fashion?

Treat it as a system, not a hobby. Get the fit right, stick to a few colors that all match (navy, white, grey, olive, beige, brown), and pick one outfit formula per situation you face. Then repeat them.

### What clothes does every man need?

About twelve pieces cover most of life: white and navy tees, an oxford shirt, a knit sweater, dark jeans, beige chinos, grey trousers, an overshirt or light jacket, a navy blazer, white leather sneakers, brown boots or loafers, and a plain leather belt.

### How much should I spend on clothes?

Less than you think. Spend on what you wear most and what's seen first (shoes, jeans, a jacket) and save on basics like tees, where fit matters more than price.
